A good offshoot to starting a house cleaning service is home and office organizing. It’s not as competitive and commoditized. A super cheap / beginner home organizer starts at $25/hr, but $35-$50/hr is pretty standard. Even higher if you have a specialty (hoarders, ADD/ADHD, etc), are certified, have YEARS of experience and/or are based in a large metro area. You do not have to be certified, however. Starting as a house cleaner will definitely give you an inroad (as there is more demand in terms of volume and helps with regular cash flow). That’s how I started and eventually phased the cleaning out. Offering pre-paid discounted packages (with a contract) and taking deposits from 1st time clients helps to keep problems away.
The monthly interest rate charged by Kabbage starts at 1.5%, which is comparable to the fees charged by Fundbox. Like Fundbox, Kabbage considers each draw a new loan with its own repayment terms. However, unlike OnDeck, you can reduce the overall cost of the loan by paying it early because your fees are assessed on a monthly basis instead of upfront.
There are many ways to get people onto your list. Lead magnets are one such resource. For example, you can build ebooks, checklists and cheat sheets. But you can also do content upgrades, such as PDF versions of an article with added resources in them, four-part video training series, and more. Think about your audience and what you can offer them to better serve them, then treat them with some respect and you'll eventually reap the rewards.
As someone who's been immersed in a number of online industries for quite some time, I know a thing or two about what it takes to succeed in this arena. However, just like you, I started at ground zero with little knowledge, but a great deal of passion. What I learned along the way were some invaluable lessons from failure that hurt at the time, but helped immensely in the grand scheme of things.