The executive summary goes near the beginning of the plan but is written last. It provides a short, concise, and optimistic overview of your business that captures the reader's attention and creates a need to learn more. The executive summary should be no more than two pages long, with brief summaries of other sections of the plan. See How to Write the Executive Summary of the Business Plan to get you started.

If you are struggling to find exactly the material you are looking for, try Open Culture’s listing of free online education courses. The page highlights 1000 lectures, videos and podcasts from universities around the world. The site features a lot of material found only on universities private sites, all in easy to browse categories. This means you can find hundreds of university courses, without having to visit and search each university’s own site.

More and more companies are outsourcing their marketing efforts, and telemarketing is one of them. As a freelance telemarketer working from home, you will be setting appointments with customers and creating warm leads for companies. The amount you charge will depend on the size of the company you are working for, and the project they want to allocate you.


21. Facebook – Facebook swap shops are great for selling things locally. It’s like CraigsList, but a little easier. You simply search for swap shops in your area and ask to join the group. Once you’re in, take a picture of the item, write a quick description with the price and post it. It doesn’t get much easier than that. You can generally expect to get about what you would get at a yard sale, maybe a little more.
Double check yourself, before you double wreck yourself. Make sure everything you send to a company, whether a résumé, an email or a portfolio, is good to go. Double check your grammar and wording, and for God’s sake use spell check! This is especially important when it comes to the company’s name. Don’t spell their name wrong and be sure to type it how they type it (e.g. Problogger, not Pro Blogger).
But don't make the mistake of thinking this will be a passive source of income—you're on call whenever you have a guest and you'll always need to keep the place clean for incoming visitors. On top of just renting on Airbnb, consider offering your guests paid add-ons, like Lauren Gheysens', Royal Day Out in London, England—where she gives visitors a local's only tour of the city, complete with bespoke 18th century costumes.

Create a logo that can help people easily identify your brand, and be consistent in using it across all of your platforms, including your all-important company website. Use social media to spread the word about your new business, perhaps as a promotional tool to offer coupons and discounts to followers once you launch. Be sure to also keep these digital assets up to date with relevant, interesting content about your business and industry. According to Ruthann Bowen, client relations specialist at EastCamp Creative, too many startups have the wrong mindset about their websites.
To canvass for ideas, we teamed up with Adams Business (a unit of F+W Media), publisher of The Start Your Own Business Bible, released this month. The book contains 501 "new ventures you can launch today," each with its own breakdown---including the startup funding required (as little as $500 in some cases), an overview of the product or service, the typical fee structure, initial equipment needed, hidden costs, operational tips and more---to give budding entrepreneurs an idea of what they're getting into. (Author Richard Walsh was unavailable for comment.)
Coming up with a good idea isn’t a static process; it involves a lot of trial and error. The best way I’ve found to generate ideas is to write and write often. Make lists every day of things that you might enjoy, and try to figure out how you could make money doing them. To help, here’s a list of 50 business ideas you can begin building as you continue plugging away at your 9-to-5.
Medium is an online community where anyone can post articles and essays and get them in front of their audience of millions of monthly readers. While it can be a great place to build your audience for your own blog or find customers for your consulting business, with Medium’s new Partner Program, you can now make money online whenever someone reads your articles. Register for free and you can choose whether your articles are freely available or only readable by those people paying $5/month for a premium Medium membership. You’ll make money based on the amount of people who read and engage with your posts each month.

If you own the business entirely by yourself and plan to be responsible for all debts and obligations, you can register for a sole proprietorship. Be warned that this route can directly affect your personal credit. Alternatively, a partnership, as its name implies, means that two or more people are held personally liable as business owners. You don't have to go it alone if you can find a business partner with complementary skills to your own. It's usually a good idea to add someone into the mix to help your business flourish.
Before I talk about some of the methods for making money online, I wanted to address the role of pain versus pleasure. Every decision that we make in life is weighed on a pain-versus-pleasure scale. We will always do more to avoid pain than we will to gain pleasure, plain and simple. However, this is also what holds us back from succeeding in any endeavor.
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