“I’ve got a great idea for a business. But I don’t have any money to start it up.” This phrase is something I’ve heard again and again . . . and again—from students, friends, and sometimes even colleagues. While it’s true that a generous credit line, a team of investors, or an uncle with deep pockets can make starting a company easier, not having money is no excuse. If you are confident that you have a product or service people want, don’t allow the lack of capital to deter you from your business goals. By pivoting, grinding it out, getting creative, and differentiating yourself, you can bootstrap your way to a successful business.
Starting a podcast, like making a YouTube channel or blog, comes down to telling interesting stories and building an engaged audience. I’m probably sounding like a broken record by now, but you need a niche that you’re interested in and there’s already a demand for. Come up with a list of topics you’d like to talk about and then search iTunes charts, Google Trends and other podcast research sites like cast.market to see what’s currently out there and popular.
Bennett is a B2B editorial assistant based in New York City. He graduated from James Madison University in 2018 with a degree in business management. During his time in Harrisonburg he worked extensively with The Breeze, JMU’s student-run newspaper. Bennett also worked at the Shenandoah Valley SBDC, where he helped small businesses with a variety of needs ranging from social media marketing to business plan writing.
Blogging can potentially be a profitable home-based business, but you need to pick a niche that’s not already saturated with competitors. After you’ve figured out how to generate enough Web traffic to your blog — either through SEO, content marketing, or other means — the next hurdle is to find just the right products, services, and/or ads that your readership will respond to. In my experience, it’s often a matter of trial and error before you find the winning combination of strategies.
Your business can get funded the next business day with Fundbox, but only up to $100,000. Once you repay any money you borrow, you can borrow it again, but the maximum threshold may be insufficient for large capital projects. Weekly repayment can also be burdensome on the cash flow of a business, especially if that business is cyclical. For monthly payments, consider working with the next lender on our list, Kabbage.
Are you a professional in a field that can help answer questions for people looking for your expertise? Websites like JustAnswer and LivePerson match you up with people looking for answers to technical or professional questions. You can make money online by simply answering these questions and providing the right information to people based on their individualistic circumstances.
If you have a propensity for writing and you can slay with your prose, consider writing an ebook. While the market has certainly become saturated as of late, books that help teach people about a technical topic still sell extremely well. This is a great source of passive income but does require a large amount of effort at the outset before any money is generated.