The only real way to start generating revenue for your business is to roll up your sleeves and get to work. Despite what others may tell you, there is no easy shortcut to profit. But if you are confident you have a product or service that people want, you can propel your way to the top by pivoting, grinding it out, getting creative, and differentiating yourself.
Join a startup accelerator: Another great option is to apply to a startup accelerator like Y Combinator, 500 startups, or TechStars, where a group of investors will help coach you, connect you with potential partners, and provide startup cash in return for a small stake in your company. The competition is tough to get into these, so don’t rely on them as your only path forward.
Use current resources in new ways. Like most young companies, we encountered a cash flow crunch at PC Care Support. We had about 50 employees, and we wanted to protect everyone’s jobs. We looked at all of our departments and all of our employees’ skill sets to see where we could generate revenue. A few employees in the tech support department stepped up and offered to develop software for other customers. Then a few in the marketing department offered to develop websites. We added website and software development to our suite of services and landed a contract with Nationwide Insurance, taking the company from negative cash flow to 15% net profit per month in three months. This got investors interested in our company, and it enabled us to have the cash we needed to get back to our core services.
There are loads of resources for making money online as an affiliate. You could source products from ClickBank, Commission Junction, Rakuten Marketing, Share-a-Sale, Impact Radius and many others. Plus, many of the larger companies have their own affiliate programs as well. Do your due diligence and find the right company with a relevant product or service to your audience that you can sell as an affiliate.
Then, once they have a new customer, they understand how to retain them. You've probably heard many people state that the easiest customer to sell to is the one you already have. Your existing customers have already signed up for your email list, added their credit card information to your website and tested what you have to offer. In doing so, they're starting a relationship with you and your brand. Help them feel as good about that relationship as possible.
If you’re good with words, you might be able to find some work as an online freelancer. A variety of publications need online content in the form of stories, product or service descriptions, and reports, and if you have the talent and skill, you could easily be the one to create them. Fortunately, all you need is a computer and Internet connection to get started.
25. Products – You can create your own product, such as an ebook or computer software. You would then use your blog as a promotion tool to get people to buy your product. As long as you create a legitimate product with a whole lot of value, you should be able to get some buyers, but like everything else with a blog, you’ll need the traffic to get the sells.
Webinars are quite possibly one of the most potent ways you can make an exorbitant amount of money online. You'll need an audience to train and you'll need to know what you're talking about. Of course, this usually requires having a website and some semblance of an online presence. However, people can still do webinars without all of that. For example, you might have a sizable social media following and you train them every week on something to do with social media. But you will need a product to embed and sell at some point. Don't worry about it in the beginning. In my experience, the best webinar platform out there is GoToWebinar.
Find work. When you first start out, you may have to accept work writing about a topic you don’t find all that interesting. You must keep an open mind and be willing to accept work that may not be in your desired field. However, as you continue to write, you not only learn about more topics, but you also build your reputation. With time, you can be choosier about assignments you want to accept.
Hi Akshara – You’ve given a lot of good advice. Though a home business seems easy (but yes, they ARE easy to start), it’s first and foremost a business. That means you won’t be an overnight success. It could take years before it earns enough money to live on. It might be best to start it as a side business. But always remember to run it as a serious business, and not as a casual hobby. One other thing about a business…the hardest part is getting it from zero to making money. You have to be willing to overcome that hurdle.
Another option is to open a franchise of an established company. The concept, brand following and business model are already in place; all you need is a good location and the means to fund your operation. Regardless of which option you choose, it's vital to understand the reasoning behind your idea. Stephanie Desaulniers, director of operations and women's business programs at Covation Center, cautions entrepreneurs from writing a business plan or worrying about a business name before nailing down the idea's value.
As someone who's been immersed in a number of online industries for quite some time, I know a thing or two about what it takes to succeed in this arena. However, just like you, I started at ground zero with little knowledge, but a great deal of passion. What I learned along the way were some invaluable lessons from failure that hurt at the time, but helped immensely in the grand scheme of things.